Ways to Increase Your YouTube Views
We all know about the YouTube videos which achieve viewing figures in the millions. Passed from inbox to inbox, the viral video is sent across the globe to edify and entertain people of all classes, languages, colours and cultural beliefs زيادة 4000 ساعة مشاهدة. Many YouTube publishers upload with the hope that their video might similarly catapult them to fame and glory but the reality is that these million-plus viewing figures are not the norm.
So how can you gain respectable viewing
figures for your content? Despite the huge volume of videos that's published on
YouTube every day, it's still possible to achieve a sizeable audience for your
videos if you follow some simple but effective strategies. This article looks
at ways to increase your YouTube views and reach your target audience.
Your content, as with any other
publishing format, must meet the following criteria to have resonance with your
target audience to the point they share it with their own community:
- it must be relevant to your niche audience
- it must address their burning issues/key desires/wants
- it must of be the appropriate length for the topic,
style and audience's concentration span
- it must be accessible both in style and format
(subtitling/captioning/detailed description)
- it must be entertaining/informative/educational/amusing
(or a combination of these)
- it must be of an appropriate level
- it must be appropriately keyword tagged so it easily
appears in their subject searches
Successful videos meet the needs and
standards of a particular niche or community and as a result can achieve
impressive viewing figures which could over time, extend to the thousands and
even tens of thousands. There's no point spending time and effort creating
videos that are irrelevant and uninteresting. Employ the usual ways of
researching your community's needs and wants to see what topics and issues are
on their mind.
Monitor the videos that already
exist within your niche and create content that match the style and level of
the most successful. Spending time to review and analysis comparable work makes
good strategic sense. Adding your own unique contribution to a model and format
that already pleases and resonates with your niche ensures you can build good
viewing numbers in a shorter space of time.
Use YouTube's own category and tags
to search for videos on your topic theme and make suitable observations on the
results that come up. How many videos are there on the topic and under what
categories? Filter by views, and ratings etc., and note the common factors that
link the higher-ranked videos. Shape your content to reflect those that get the
stronger results.
If short length videos achieve
better results than longer length ones, you can judge whether this reflects an
audience need. A how-to video that's only three minutes long might have a
stronger appeal to its niche audience than a 30 minute one. Similarly, musical
performances might be longer than four minutes to gain a better following than
a 60 second one.
Look at the common factors which run
through successful videos in your sector and script and plan your videos to
match. If you notice that videos that have higher production standards do
better than those that don't, for example where authority, expertise, and
professionalism need to be demonstrated, then upgrade your production values to
suit.
Make your video accessible to the
widest possible market by subtitling or captioning. Adding captions to your
content means that it can be enjoyed by those who are hearing-impaired, or who
are not familiar or confident in the spoken language of the video. Making the
video user-friendly shows a sense of professionalism and commitment to your
niche which they will appreciate.
Subtitling will also increase
viewing figures as the caption content is analysed by Google's keyword search
software which drives your video higher up in search results. Keywords are a
very important way to raise visibility so it is worth taking the time to tag
every video with due diligence and care.
Don't forget to traffic to your
YouTube site by promoting it via your social media platforms. You can upload
videos onto your Facebook page and drive people to your YouTube channel through
Twitter updates. Connect your YouTube channel to as many of your social media
and online profiles as possible and add feed links so that each time you upload
a new video, you can alert your community.
Using the proven strategies shown in
this article will help you increase your YouTube views and help you stand out
within your target niche. If you can gain consistently high viewing figures,
you'll also meet one of the criteria required by Google to become a Partner,
which will allow you to monetise your work through advertising revenue.
Sumi Olson (author of the Amazon five-star rated, "How to Manage Your Social Media Marketing in 30 Minutes A Day"), is an author, speaker, platinum-rated article writer, consultant and trainer on social media, content creation strategies, and business development زيادة مشاهدات يوتيوب.
With 25 years' experience in book
publishing, business development, online selling, sales & marketing, Sumi
is committed to reducing overwhelm and turning insights into implementation.
Through speaking events,books, programmes & workshops, she helps you
further your publishing or writing aspirations, meet sales, marketing &
management objectives, or master social media & online branding.
As a working mother herself, she's
passionate about helping people create a great work-life balance so that they
can spend more time on the things that matter in life - hobbies, friends, and
family.
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